How to Start Your Own Ayurvedic Medicine Brand in India – Step-by-Step Guide
The Ayurvedic industry in India is rapidly evolving. Once limited to traditional therapies and niche stores, Ayurveda has now become a mainstream wellness movement. From diabetes care to stress relief and beauty solutions, modern consumers are actively seeking plant-based, effective alternatives to chemical-heavy products.
This presents a powerful opportunity for entrepreneurs, doctors, e-commerce sellers, and wellness clinics to launch their own Ayurvedic product lines. But the process — from selecting the right products to ensuring regulatory compliance — can feel overwhelming at first.
That’s where Herbal Hills Wellness steps in. As a trusted ayurvedic product manufacturer with over two decades of experience, we simplify the entire journey with private label and third-party manufacturing services.
In this blog, you’ll find a practical, step-by-step guide to help you build your Ayurvedic medicine or supplement brand — the smart and compliant way.
Step-by-Step Process to Launch Your Ayurvedic Brand
Step 1: Pick Your Product Niche
Your first step is to decide what health issue or need your brand will focus on. Ayurveda covers many categories – from disease-specific products to general wellness. Choose one based on your expertise, target audience, or market demand.
Popular product niches include diabetes management, joint support, stress relief, hair and skin care, women’s health, and daily immunity. You may also explore green superfood supplements like Spirulina, Wheatgrass, and herbal detox powders. Choosing a niche helps you position your brand with clarity and build trust with customers.
Step 2: Choose the Right Product Formats
Once your category is finalized, it’s time to decide on product formats. At Herbal Hills Wellness, we offer various dosage forms to match your business model and customer preferences.
You can opt for traditional formats like Ayurvedic tablets, capsules, churnas, or juices. Or choose modern options like effervescent tablets for younger customers and fast-acting results. If your focus is personal care, we also manufacture Ayurvedic oils, creams, face washes, and lotions. We offer both ready-to-brand and custom formulation options as per your business vision.
Step 3: Find a Certified Ayurvedic Manufacturer
The most important decision in your brand journey is selecting the right manufacturing partner. Herbal Hills Wellness is a GMP and ISO-certified ayurvedic third party manufacturer with over 20 years of experience in product development, bulk production, and brand support.
We provide end-to-end services including R&D assistance, proprietary formulations, low MOQs, export documentation, and full packaging solutions. Our team ensures your brand gets quality, speed, and support – all under one roof.
Step 4: Build Your Brand Identity
Next comes the creative side – your brand name, label design, and packaging. While you provide the brand vision, we help bring it to life with in-house design and printing support. This includes logo design, product label content, layout of the boxes and bottles, and integration of QR codes, barcodes, and regulatory elements like FSSAI numbers.
We use high-quality packaging materials to make your product shelf-ready for online marketplaces, clinics, and retail outlets. Our goal is to help your brand look professional and credible right from the first launch.
Step 5: Complete Compliance and Licenses
Every Ayurvedic product must follow legal standards, both for Indian and export sales. As your manufacturing partner, we guide you in obtaining the right licenses and documents.
For herbal health supplements, you may require an FSSAI license. For classical or proprietary Ayurvedic formulations, AYUSH approvals may be needed. We also provide product documentation such as COA (Certificate of Analysis), MSDS, lab reports, and Free Sale Certificates for export orders. Our team ensures your brand meets all compliance needs without delays.
Step 6: Start Production and Delivery
Once your formulas and packaging designs are finalized, we begin manufacturing. At Herbal Hills Wellness, we offer flexibility in batch sizes – from small quantities for clinics or startups to large-scale production for online sellers or exporters.
Every batch goes through strict quality checks and is manufactured in hygienic, certified facilities. Depending on the product format, your order will be ready within 15–25 working days. We deliver pan-India and to over 30 international destinations.
Step 7: Launch Your Product in the Market
Your Ayurvedic brand is now ready to go live. Based on your strategy, you can sell your product through local clinics, pharmacies, Amazon or Flipkart, or via your own website. Many of our clients also succeed through Instagram marketing, wellness exhibitions, and influencer tie-ups.
We support you post-manufacturing as well – with Amazon listing content, social media creatives, brochures, and product video scripts. Our goal is to help your brand stand out and grow faster in a competitive market.
Conclusion: Why Choose Herbal Hills Wellness?
At Herbal Hills Wellness, we’ve helped hundreds of brands — from solo doctors to e-commerce startups — launch Ayurvedic product lines that are trusted, compliant, and profitable. As a leading ayurvedic product manufacturer and ayurvedic third party manufacturer, we don’t just manufacture — we mentor, support, and help you grow.
From product ideation to packaging, compliance, and delivery — you’ll find everything under one roof, powered by 20+ years of Ayurvedic expertise.
Whether you’re starting with one product or a full range, Herbal Hills Wellness is your trusted partner to turn your brand vision into reality.
Frequently Asked Questions (FAQs)
Q1. Can I launch an Ayurvedic brand without having my own factory or license?
Yes. With Herbal Hills Wellness, you can launch your brand without owning a manufacturing unit. We provide complete private label and third-party manufacturing support, including licensing guidance.
Q2. What is the minimum quantity required to start?
We offer low MOQs starting from just 500 units, depending on the product format. This is ideal for startups, clinics, or D2C brands testing the market.
Q3. Do I need an FSSAI or AYUSH license?
It depends on your product type. For health supplements like juices or effervescent tablets, an FSSAI license is usually enough. For classical or proprietary Ayurvedic medicines, AYUSH registration may be required. We guide you through the correct process
Q4. Can Herbal Hills help with export documentation?
Yes. We provide full export support including COA, MSDS, Free Sale Certificates, and customized labeling as per international guidelines.